Case Study  ·  AI startup

A builders’ week, nine posts ready in two hours

A week of sessions, dinners and late nights came back as 24 camera and drone files. Leo turned it into ready-to-post videos first, then into ads for the whole week.

Short answer

The Obvious Getaway, a week-long house for builders, came back as 40 minutes of camera and drone footage. Leo indexed it, built Obvious’s audience profile from its website, drafted nine posts on its own within about two hours, and then cut the week into three ads.

40:38
of footage indexed
9
posts ready within about two hours
3
ads cut from the week

Obvious: The AI agent workspace. The Obvious Getaway: builders, one house, one week.

What came out

Tap any clip to play it with sound.

Clip 010:25
“I can’t take a week off from building”: the week in 25 seconds, cut to music.
Clip 020:39
Captioned portrait cut with b-roll.
Clip 030:48
The host’s first-night toast, cut over the house, the sessions and the fire.

The brief

EventThe Obvious Getaway, a week-long house for builders
Leo madeYouTube Shorts and long-form posts, then portrait and landscape ads
ChannelYouTube, with first comments linking to obvious.ai

What Leo did

Step 01

Take the footage as shot

24 files from two log-shooting cinema cameras and a drone went in as they were, about 30 GB in all.

Step 02

Learn the audience from the website

Leo built Obvious’s audience profile from obvious.ai: teams buying AI productivity software.

Step 03

Draft posts on its own

Within about two hours of indexing, Leo had drafted nine posts without anyone choosing clips by hand.

Step 04

Cut the week into ads

The highlights became a portrait ad cut to music, a captioned portrait cut, and a landscape ad built on the host’s first-night toast.

Frequently asked questions

Can Leo work with professional log footage?

Yes. The Obvious footage came from two cinema cameras shooting log and a drone, about 30 GB in all, and went in as shot.

How does Leo know what to post for a brand?

It builds an audience profile from the brand’s own website. For Obvious, that meant teams buying AI productivity software, and posts were matched to that audience.

What is Obvious?

Obvious is an AI agent workspace where docs, sheets, boards, apps and agents share one space.

Leo AI
Leo AI
Leo AI Team

Leo AI turns the long-form video teams already have, from talks and podcasts to panels and events, into short posts for every channel, and shows what each one earned.

Bring the footage you already have.

Talks, podcasts, panels, events. Leo finds the moments and turns them into posts.

See this working on your own channels

Leo turns your existing footage into posts and shows what each one earned. Book a demo or see the Leo editor.