Case Study
How We Took a New Channel from Zero to 2k Views in 1 week
Software Services · Head of Product @ KBW
2,000
views on first video
from a brand new channel
10x
engagement increase
within the first week
15 min
setup time
vs 6+ hours per day
“HUGE problem, slick solution. Automating the grind so creators can focus on creating is the future.”— Head of Product, KBW
01
Existing Video Content
The brand was sitting on 700+ untapped content assets with zero distribution strategy. Every day those sat idle was lost reach against high-intent buyers.
Conv.
4.2%
Intent
High
Match
92%
02
Audience
The question wasn't what to post but who to reach. We mapped existing customer data to target the buyer profiles most likely to convert from organic social.
03
Managed Posts
With audience and content library matched, the brand now had a repeatable daily content engine with no additional headcount